by Jerrald Hayes | Sep 7, 2023 | Hubspot, Marketing
Back in the 1990s I read a book written by Don Peppers and Martha Rogers: “The One to One Future: Building Relationships One Customer at a Time.” (actually a series of books). Peppers & Rogers predicted a future where brands would use One-To-One Marketing to...
by Jerrald Hayes | Sep 4, 2023 | Books, Digital Marketing, Hubspot, Local Search, Marketing
Where some of my thinking and web design philosophy and frameworks come from. While a lot of my thinking has come from listening and taking notes to YouTube videos on the topics of web design, SEO, and digital/social media marketing thses books sit on a nearby...
by Jerrald Hayes | Sep 2, 2023 | Digital Marketing, Leadership, Marketing, Video
Seth Godin – Everything You (probably) DON’T Know about Marketing
by Jerrald Hayes | Aug 20, 2023 | Marketing
This is great news for a lot of us! Ugly Faces Increase Sales Plus dozens of fascinating insights into ecommerce. A checklist of tactics that will boost sales. …And it goes without saying that Nick Kolenda’s website: Nick Kolenda – Psychology...
by Jerrald Hayes | Aug 8, 2023 | Digital Marketing, Marketing
A fractional CMO serves as a part-time Chief Marketing Officer, overseeing marketing strategies and supervising the marketing department’s operations. These professionals collaborate with businesses that require CMO expertise but don’t require a full-time...
by Jerrald Hayes | Nov 13, 2019 | Instagram, Marketing
How to Create an Instagram Content Strategy With User-Generated Content Ann Smarty / / Are you struggling to come up with Instagram content ideas? Wondering how to turn brand mentions into content for Instagram? In this article, you’ll learn how to develop a...